In this article, I will assist you in selecting a suitable font for your next logo project in Figma.
The font you choose can have a significant impact on the final outcome of your logo, hence it is crucial to make a careful selection.
Please note that most of the fonts listed below are not readily available in Figma.
However, you need not worry as I have included a direct link for you to download them for free.
Before you begin, it is important to determine the emotion you want your logo to evoke.
Do you want it to convey professionalism, happiness, or another emotion?
Once you have identified the emotion you want to convey, you can make a well-informed decision about your target audience, as each font has its unique characteristics.
Satoshi is a modern Sans-Serif font, ideal for clean designs.
It has a Swiss style that is a balance between rounded shapes mixed with sharp and geometric shapes. This font family has various levels of thicknesses, ranging from Light to Black.It’s a perfect choice for editorials, posters, and branding.The font height line is equal to the height of the capital letter, which means that a capital letter has the same height as a T or an L; the ascender of lowercase letters is slightly higher than letters in other fonts.
The font called Lato belongs to the sans-serif family and was designed by a Polish artist named Łukasz Dziedzic, who is based in Warsaw. Lato was created during the summer of 2010 and its name means "Summer" in Polish.
During the time when Łukasz was commissioned to develop new designs, he faced some challenges and Lato was one of them. Initially, Lato was meant to be used for a significant client, but Łukasz later decided to release it to the public.
While working on Lato, Łukasz paid close attention to the curves of the font to ensure it could accommodate various styles.
He aimed to create a font that was thin and almost transparent in text, but still retained its character traits when used in different thicknesses.
Łukasz used classic proportions, particularly in capital letters, to provide harmony, familiarity, and elegance.
This font draws inspiration from the old signs found in the Montserrat neighborhood in Buenos Aires.
Designer Julieta Ulanovsky aimed to preserve the font's urban charm that originated in the first half of the 20th century. While the city continues to evolve, it never returns to its past, losing its distinctiveness forever.
The Monserrat project aims to maintain the essence of Monserrat and share it under a free license.
In November 2017, Jacques Le Bailly redesigned the font family, improving the relationship between the thicknesses by adjusting them. The Regular thickness was made lighter and more suitable for long texts.
In the following fall, Julieta Ulanovsky, Sol Matas, and Juan Pablo del Pera sought advice from Carolina Giovagnoli, Maria Doreuli, and Alexei Vanyashin to extend the font to other countries by collaborating with a designer specializing in Cyrillic writing.
The Ubuntu font family was designed and programmed by Dalton Maag under commission from Canonical Ltd.
It is a versatile font that can be used for menus, windows, and buttons. This sans-serif font is intended for use on desktop and laptop computers.
It is available in all languages, following the Ubuntu philosophy of ensuring that all users around the world have access to all fonts.
Proxima Nova is a font that was created to bridge the gap between Futura and Akzidenz Grotesk.
It is a hybrid that combines modern design with geometric shapes.
Originally released as Proxima Sans in 1994, it only had three thicknesses: regular, medium, and black with italics.
Today, the Proxima Nova family consists of 42 fonts, including 7 weights and 3 italics.
The font has been updated continuously since 2005, with the latest updates including Greek, Cyrillic, and Vietnamese writing, as well as numerous symbols and additional thicknesses.
In total, the family now includes 80 characters. Proxima Nova has become the most popular and commercially successful font on the web since the mid-2010s and has been used in hundreds of thousands of sites.
You can use this font in your preferred language.
In 1957, two designers named Max Miedinger and Eduard Hoffmann created a font called Neue Haas Grotesk in Basel, Switzerland.
Their goal was to design a clear, simple, and refined font without any intrinsic meanings that could be suitable for various occasions.
Their solution was Helvetica, which later became one of the world's most popular fonts.
It was released in 1960 under the Linotype license, originally named Neue Haas Grotesk but later renamed Helvetica (Switzerland was called Helvetia in Latin).
As a result, Switzerland became the "center" of ultra-modern graphic design.
Raleway is a stylish font belonging to the sans-serif family.
It was created by Matt McInerney with a slim thickness and later expanded to include 9 different thicknesses by Pablo Impallari and Rodrigo Fuenzalida in 2012.
The italic variation of the font was introduced in 2016.
Montagu Slab is a member of the slab-serif font family and was designed by Florian Karsten.
It possesses features that evoke an industrial style.
Despite its thickness and hardness, it maintains a warm and welcoming aspect. Montagu Slab is versatile, with low contrast and broad spaces, ranging from bold to extra bold, making it ideal for printing.
It is a free font that may be used for both personal and commercial purposes.
The Roboto font is unique in that it features both a "mechanical" skeleton and largely geometric shapes, while also incorporating harmonious and soft curves.
Despite some considering the letter shapes to have a rigid rhythm, Roboto prioritizes natural letter width to create a reading experience similar to humanist and serif fonts.
Nunito is a sans serif font that comes in two versions.
The initial version, created by Vernon Adams, is a rounded font designed for computer and mobile displays.
Later, Jacques Le Bailly expanded upon Nunito, creating a more comprehensive font set with varying thicknesses.
This updated version includes a balance of both rounded and angular shapes.
Here are some of the most widely recognized and frequently used fonts, all of which are free and highly adaptable.
However, each one communicates a distinct feeling. While many of the fonts we've mentioned are available in the Figma system, not all of them are.
To recap, the fonts currently available in Figma are:
If you are new to Figma or want to learn how to create a professional logo, visit our page at giglio-designs.com/figma.
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